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Our Content Principles

Principles

 Our top priority when producing content is ensuring a positive experience for the reader. To achieve this, we follow certain principles in our research and writing process. For example, we strive for diversity of viewpoints and attempt to present investment cases in their most logical and simple forms. We also place a strong emphasis on peer review to ensure that our research remains relevant. Additionally, we address any potential risks or downsides directly in our notes. While we do not include buy or sell recommendations, we aim to empower readers to make informed investment decisions on their own 

Objectives

To maintain the accuracy and credibility of our research, we subject it to extensive review and editorial processes. We also encourage reader ratings of our work and use them to identify areas for improvement and investigation by our investment committee. Our ultimate goal is to provide readers with the necessary information and context to make informed investment decisions 

Distributed Content

“Distributed” content is content that is written for the benefit of our readers, under our strict guidelines, from carefully selected third parties. Their content is reviewed by a member of our investment committee to ensure the highest level of quality and worth to our readers, but is not always reviewed before publication.

Conflicts of Interest Policy

Should a conflict of interest arise, it is declared on the relevant note. Crawford & Jones may, from time to time, be paid by a company to help it raise awareness. While analysts’ remuneration may be linked to the profitability of Crawford & Jones as a whole, analysts are independent of any business relationship with the companies that are the subject of the notes. Employees of Crawford & Jones may hold shares in the companies that we write about, however, share transactions can only be done months before and after a research note is written (and published) to ensure it is completely unconnected.

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